NRS Insights Blog · Topic

Distribution & Supply

Voids, out-of-stocks, DSD, and launches — whether the product is on the shelf at all.

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Distribution & Supply

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Distribution & Supply
Joint business planning with distributors

Joint business planning with distributors works when both sides share data and definitions. What to include, how to set targets and review them.

Jul 18, 20264 min read
Distribution & Supply
Weighted distribution and ACV, explained

Weighted distribution and ACV explained: how to measure where your item is sold by store sales, and what to do with the gaps you find.

Jun 29, 20264 min read
Distribution & Supply
Reading a competitor's launch

A competitor's new item is visible in the data before it is visible in the market. What to watch and what to conclude.

May 18, 20265 min read
Distribution & Supply
Distribution voids and out-of-stocks: telling them apart

Zero sales in a store can mean never listed or temporarily unavailable. Distinguishing them decides whether the answer is sales or supply.

May 2, 20265 min read
Distribution & Supply
Distribution measures: what ACV and TDP actually say

Distribution is measured in several ways and they are not interchangeable. What each measure captures and where each misleads.

Apr 4, 20264 min read
Distribution & Supply
Retail data for brokers: turning numbers into conversations

Retail data for brokers: how to build category-first stories, keep claims inside the data, and turn numbers into productive buyer meetings.

Feb 11, 20265 min read
Distribution & Supply
Why small-format-first launches deserve a look

The case for a small format product launch: faster shelf decisions, earlier real-world reads, and scan data that turns corner stores into a test market.

Jan 30, 20265 min read
Distribution & Supply
Distributor scan data: how wholesalers put it to work

Distributor scan data closes the gap between sell-in and sell-through: account priorities, distribution voids, catalog decisions, and sales conversations.

Dec 15, 20255 min read
Distribution & Supply
Direct store delivery explained: how DSD works

Direct store delivery explained: how DSD routes work, which categories use them, and where retail scan data fills the gap between truck visits.

Dec 13, 20255 min read
Distribution & Supply
New product launch tracking: the first 90 days

New product launch tracking, step by step: what to watch in the first 90 days, from distribution build to velocity and early repeat signals.

Dec 1, 20255 min read
Distribution & Supply
Out-of-stocks: measuring the sales you never saw

Out of stock measurement with scan data: how zero-scan gaps reveal missed sales, why averages hide the problem, and how to estimate the loss.

Nov 29, 20255 min read
Distribution & Supply
Distribution voids: finding stores where your product isn't

Distribution voids explained for CPG teams: how scan data finds stores that sell your category but not your brand, and how to size the gap.

Nov 28, 20255 min read

Distribution & Supply

All topics

Distribution & Supply

Joint business planning with distributors

Weighted distribution and ACV, explained

Reading a competitor's launch

Distribution voids and out-of-stocks: telling them apart

Distribution measures: what ACV and TDP actually say

Retail data for brokers: turning numbers into conversations

Why small-format-first launches deserve a look

Distributor scan data: how wholesalers put it to work

Direct store delivery explained: how DSD works

New product launch tracking: the first 90 days

Out-of-stocks: measuring the sales you never saw

Distribution voids: finding stores where your product isn't